Krys is the flagship brand of KRYS GROUP, France’s leading optician and a major player in the hearing sector (1,000 stores nationwide and over 400 exclusive spaces and centers). Krys Audition aims to change the image of hearing loss, make the subject less dramatic and help patients find the solution best suited to their well-being.

The banner includes personalized follow-up and continuous listening, with advice tailored to their needs. In optics as in hearing, the group’s credo is to accompany the customer through a human, reassuring and educational sales process, to make good health – visual and hearing – accessible to all, and to instill confidence in its customers.